Manisa Khoirala, C., and L. Alfansi. “Green Euphoria: Unraveling the Power of Sustainable Brands - Examining the Nexus of Green Brand Image, Authenticity, and Emotional Well-Being With the Mediating Force of Green Brand Attachment”. Journal of Entrepreneurship and Business, Vol. 5, no. 1, Jan. 2024, pp. 28 -42, doi:10.24123/jeb.v5i1.6069.