"Weekend tourism" - a tourism product aimed at customers living and working in big cities in Vietnam (Case study of Binh Duong Province)

  • Xuan Thi Hong Phan HCMUSSH, VNU - HCM

Abstract

To implement this article, we have chosen the research area of ​​Binh Duong (bordering Ho Chi Minh City, with a history of over 300 years of development, with 11 years of operating the type of weekend tourism from 2008 to present); have used some research methods in social sciences, particularly ethnographic fieldwork such as strategic interview, comparing and analyzing data gathered from multiple sources. The article consists of 3 parts:


(1) The concept of "Weekend tourism" and specific products


(2) Identify key factors affecting the exploitation of the "weekend tourism" type in Binh Duong


(3) A number of measures to contribute to the development of "weekend tourism" in the context of international integration.

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Published
2020-05-12
How to Cite
PHAN, Xuan Thi Hong. "Weekend tourism" - a tourism product aimed at customers living and working in big cities in Vietnam (Case study of Binh Duong Province). Journal of Entrepreneurship & Business, [S.l.], v. 1, n. 2, p. 56 - 69, may 2020. ISSN 2721-706X. Available at: <http://journal.ubaya.ac.id/index.php/jerb/article/view/2850>. Date accessed: 30 oct. 2020. doi: https://doi.org/10.24123/jeb.v1i2.2850.