PENGARUH EXPERIENTIAL VALUE DAN PLACE FOOD IMAGE YOGYAKARTA TERHADAP BEHAVIORAL INTENTIONS WISATAWAN DOMESTIK

  • Nita Lintang Sekarrini Manajemen Layanan Dan Pariwisata / Fakultas Bisnis dan Ekonomika
  • Siti Rahayu Manajemen Layanan Dan Pariwisata / Fakultas Bisnis dan Ekonomika
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Keywords: Experiential Value, Place Food Image, Behavioral Intention, food tourism

Abstract

Tourism is principal sector in Yogyakarta, not only known for its culture but also its delicacy and diversity of the food. This study aim to determine the effect of the experiential value and place food image yogyakarta to behavioral intention of domestic tourists.

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Published
2019-07-10
How to Cite
Sekarrini, N. L., & Rahayu, S. (2019). PENGARUH EXPERIENTIAL VALUE DAN PLACE FOOD IMAGE YOGYAKARTA TERHADAP BEHAVIORAL INTENTIONS WISATAWAN DOMESTIK. Ekonomi Dan Bisnis: Berkala Publikasi Gagasan Konseptual, Hasil Penelitian, Kajian, Dan Terapan Teori, 23(1), 29-36. https://doi.org/10.24123/jeb.v23i1.2009
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