PENERAPAN SISTEM PENGENDALIAN MANAJEMEN UNTUK MENINGKATKAN MOTIVASI KERJA MARKETING
Abstract Views:
186 times
PDF - FULL TEXT Downloads:
159 times
Abstract
Abstract- Human resources were the most important elements to determine whether the company strategy was successful or not. How well the system was built, the aspect of human beings in the company needed to get special attention so that it didn’t cause chaos for the company. Management Control System could help companies to develope and manage the action of employees so that the purpose of the company could be achieved. In this research,the researcher investigated the Management Control System which had been implemented by PT. Tirto Agung Abadi Motor. This study was aimed to examine the control system and the support factors, in order to increase staff marketing motivation company. This research would be conducted with a qualitative approach in the applied method research. The company was known having marketing with low motivation, it was caused by the existence of Management Control System in the company that couldn’t give enough motivation on itsemployees.In addition, this thesis was aimed to give recommendations about kind of Management Control System that could be used to increase the marketing motivation with training-based employees so that it could fulfill the target in order to achieve the aim of the company itself,either by changing, adding, or removing company regulations that had been determined before.
Downloads
References
Alderfer, Clayton P (1969). An Empirical Test of a New Theory of Human Needs; Organizational Behaviour and Human Performance, volume 4, issue 2, pp. 142–175.http://www.strategies-for-managing-change.com/erg-theory.html(Diakses pada tanggal 10 oktober 2016)
Ambar Teguh Sulstiyani & Rosidah, 2003, Manajemen Sumber Daya Manusia, Graha Ilmu, Bandung.
Anthony, Robert N dan Govin Drajan, 2005. S istem Pengendalian Mnajemen Edisi Kedua, Terjemahan F.X Kurniawan Tjakrawala, Jakarta : Salemba Barat.
Asri, Marwan. 1991. Marketing. Yogyakarta: UPP-AMP YKPN.
Efferin, S. dan S oeherman, B. 2010. Se ni Perang Sun Z i dan Si stem Pengendalian Manajemen: Filosofi dan Aplikasi( Sun Zi’s the Art of War and Management Control System: Philosophy and Application). Jakarta, Indonesia: PT Elex Media Komputindo.
Fandy Tjiptono, 2004, Strategi Pemasaran, Edisi 2, Penerbit Andi, Yogyakarta.
Gitosudarmo, lndriyo, 2000. Manajemen Sumberdaya Manusia. Gajahmada University Press.Yogyakarta.
Gohari, Payam, Akram Ahmadloo, Majid B. Boroujeni,Seyed J. Hosseinipour. 2013. The Relationship Between Rewards and Employee Performance. Interdisciplinary Journal of Contemporary Research in Business.
Grant, A. M. (2001). Toward a Psychology of Coaching: The Impact of Coaching on Metacognition, Mental Health, and Goal Attainment (Doctoral Dissertation). Department of Psychology, Macquarie University, Sydney Australia.
Hasibuan , Malayu S.P. 2002. Manajemen Sumber Daya Manusia. Bumi Aksara. Jakarta.
Kreitner, Robert dan Kinicki. 2008. Organizational Behavior. 8th Edition. Boston:McGraw Hill.
McKinsey. 2010. What Successful Transformations Share: McKinsey Global Survey Results.Organization Practice, March 2010. http://www.mckinseyquarterly.com/What_successful_transformations_share_McKinsey_Global_Survey_results_2550 (Diakses pada tanggal 11 Maret 2014)
Merchant, K.A. and Stede, W.A. 2007. Management Control Systems: Performance Measurement, Evaluation, and Incentives. 2nd Edition. Prentice Hall. London.
Merchant, K.A., & Van der S tede, W.A. 2003. Management control systems: performance measurement, evaluation and incentives. Harlow, UK: Financial Times/Prentice Hall. London.
Rank; Johannes; dan Michael Frese, (2014), “The impact of emotions, moods and other affect related variables on creativity, innovation and initiative in organizations,” Research Companionto Emotion in Organizations, vol4, 54-84
RA. Supriyono, 2000, Sistem Pengendalian Manajemen, Buku 2, Edisi I, Yogyakarta BPFE UGM.
Stanton, Wiliam J. 1996. Prinsip Pemasaran. alih bahasa:Yohannes Lamarto. edisi ketujuh. Jakarta: Penerbit Erlangga.
Stephen Robbins, 2001, “Perilaku Organisasi“, Jilid 1 Edisi 8, PT Prenhalindo, Jakarta.
Whitmore, John. 2008. Performance Coaching. England: John Wiley & Sons Ltd
Budaya Coaching di Tempat Kerja http://www.gsn-soeki.com/wouw/a000925.php (Diakses pada tanggal 20 Mei 2017)
Data Jumlah Upah Minimum Provinsi Tahun 2016 www.gajimu.com (Diakses pada tanggal 20 Februari 2017)
Kerangka Coachinguntuk Saleshttp://www.wahyu-purnomo.com/5-kerangka-coaching-untuk-sales-yang-wajib-dikuasai-oleh-para-sales-leader (Diakses pada tanggal 17 Mei 2017)
Motivasi Hakiki Pekerja Profesionalhttp://muditomo.blogspot.co.id/2012/03/manajemen-menggali-motivasi-hakiki.html (Diakses pada tanggal 20 September 2016)
- Articles published in CALYPTRA are licensed under a Creative Commons Attribution-ShareAlike 4.0 International license. You are free to copy, transform, or redistribute articles for any lawful purpose in any medium, provided you give appropriate credit to the original author(s) and the journal, link to the license, indicate if changes were made, and redistribute any derivative work under the same license.
- Copyright on articles is retained by the respective author(s), without restrictions. A non-exclusive license is granted to CALYPTRA to publish the article and identify itself as its original publisher, along with the commercial right to include the article in a hardcopy issue for sale to libraries and individuals.
- By publishing in CALYPTRA, authors grant any third party the right to use their article to the extent provided by the Creative Commons Attribution-ShareAlike 4.0 International license.
